Best Buy’s Black Friday doorbusters start on November 19, eight days before Black Friday itself, and run 10 days. Its stores are closed Thanksgiving Day, and two different price-match rules apply – the holiday guarantee matches Best Buy’s own lower prices through January 15, 2027, while its regular competitor match excludes Black Friday pricing entirely.
Last updated November 10, 2026. Dates are from Best Buy’s October 27 holiday calendar and policy terms from its price match page, both opened that day. Footnotes on the calendar page were not captured, so exclusions below come from the policy page.
| Event | Dates | Notes |
|---|---|---|
| DoorBOOsters | From Oct 30 | First doorbusters of the season. |
| Early Black Friday Deals and Doorbusters | From Nov 6 | New deals drop every Friday. |
| Black Friday Doorbusters and Deals | Starting Nov 19, 10 days | Runs about Nov 19–28 by our count. |
| Double rewards | Nov 19–Dec 6 | For My Best Buy Plus and Total members. |
| Cyber Sunday and Monday | Nov 29–30 by the calendar | Best Buy gives no start times. |
| Cyber Week Deals | Dec 1–6 | |
| Last-Minute Savings | Dec 18–24 |
Two price-match rules, very different
- Holiday Price Match Guarantee. Most products sold and shipped by Best Buy from October 30 to December 31 can be matched through January 15, 2027, to Best Buy’s own lower price. It does not apply to competitor prices. Excluded – third-party contract items such as phones and AppleCare+, holiday decorations, and non-returnable items.
- Regular price match. Matches qualified competitors but excludes “items denoted as Black Friday pricing, special daily or hourly sales,” and items for sale from the Thursday before Thanksgiving through the Monday after, which is November 19 to 30 this year. It also excludes marketplace, clearance, open-box, refurbished, membership-only prices, bundles and coupons, with one match per identical item per customer. You cannot use a coupon and a price match together.
So buying at Best Buy on a Black Friday doorbuster and asking for a later Best Buy price drop is covered, but asking Best Buy to beat Amazon’s Black Friday price is not. See all store price-match rules and Cyber Monday timing.
Returns and rewards
Most purchases made October 30 through December 31 can be returned through January 15, 2027, and through January 31, 2027 for Plus and Total members. A Black Friday purchase made on November 27 therefore gets 49 days, or 65 for members (our count). Members also earn double rewards from November 19 to December 6. The return windows guide compares this with other stores.
Best Buy prices we have on file
These six were read on November 3. Best Buy’s pages show a comparable-value figure that we do not treat as a previous price, so there is no discount percentage. Prices change often. Open each page for today’s number.
| Item | Price | Read |
|---|---|---|
| AOC 27-inch QD-OLED 240Hz Gaming Monitor | $329.99 | Nov 3 |
| Shark Cordless Pet Stick Vacuum — Moonlight Blue | $159.99 | Nov 3 |
| Sony WH-1000XM5 Noise-Cancelling Headphones — Black | $199.99 | Nov 3 |
| LG 55-inch C6 OLED evo 4K TV (2026) | $999.99 | Nov 3 |
| TCL 40-inch Q3CR QLED Roku TV (2026) | $149.99 | Nov 3 |
| Lenovo IdeaPad Slim 3i 15.3-inch Touch Laptop — 16GB / 512GB | $629.99 | Nov 3 |
For how to judge the TV, laptop and monitor prices, use our TV price check and laptop price check, and the TV and monitor deal list. The Best Buy store page lists every item, and the 2025 ad scan shows what last year’s circular looked like. There is no 2026 Best Buy circular yet.
What we could not confirm
- Black Friday store opening hours. Best Buy says only that extended hours start November 1 and to check the local store page.
- Prices for the doorbusters. The company announced dates, not prices.
- Start times for Cyber Sunday and Monday.
Questions we get
Is Best Buy open on Thanksgiving? No. Stores are closed that day, and deals continue in the app and on BestBuy.com.
Will Best Buy price match Amazon on Black Friday? Not under the regular policy, which excludes Black Friday pricing and the period from the Thursday before Thanksgiving to the Monday after.
Do I need a membership for the best deals? No for doorbusters as listed. Plus and Total members get double rewards from November 19 to December 6 and a longer return window.