77 Inch Class OLED S95H 4K Samsung Vision AI Smart TV (2026) is $3,499.99 on Samsung.com, 22% below the $4,499.99 price Samsung shows crossed out. Rated 4.8/5 across 210 Samsung.com reviews.
What Samsung lists
- Model number – QN77S95HAFXZA
- Size – 77"
- Samsung’s description – Explore the Samsung 77" Class OLED Vision AI 4K Smart TV S95H with access to Art Mode, Glare Free, Wireless One Box, and NQ4 AI Gen3 Processor
- Samsung.com rating – 4.8 out of 5 from 210 reviews
- Price valid until – 2026-11-11 (from the page’s structured data)
Who it suits
Shoppers replacing or adding TVs who would rather buy direct from Samsung than through a marketplace. Check the model number against what you need before ordering – Samsung sells several similar-looking TVs at different price points.
Is the price good?
$3,499.99 against Samsung’s $4,499.99 comparison price saves $1,000.00 (22%). That comparison is Samsung’s own list price. We did not check other retailers or price history, and big-box stores often match Samsung’s promotions.
Samsung’s page data says this price is valid until 2026-11-11.
Terms and fine print
Samsung.com US price read from the product page on November 10, 2026. Delivery, installation and Samsung Care+ protection plans are optional extras with separate prices. Offers, stock and shipping terms are set by Samsung at checkout.
Price checked November 10, 2026, 7:25 AM CT on the Samsung product page. Retailers change prices without notice, so confirm at checkout.